Developer Advocate

Developer Advocate

Developer Advocate

Program Manager

Channel Program Manager

Christopher Vander Mey
Product Manager

Partner Solution Engineer

Head of Partner Marketing

Harrison Shih
Product Marketing Manager

Getting Started


Overview for Installable Apps

  1. Watch the 2 minute Marketplace Overview video to understand how customers will add your integrated app to their Google Apps domain.  We call these types of applications "installable apps".

  2. Understand the Marketplace's 20% revenue share fees and payment policy (which includes a requirement to bill using Google Checkout later in 2010) and listing approval policy.

  3. Integrate your application with Google Apps. Details and examples are in the Developer Documentation on Google Codesite, but here's the absolute minimum you need to know:
    1. Required: Add OpenID-based Single Sign-On to your app, so Google Apps users can log in from the Google universal navigation bar using their Google Apps credentials.  
    2. Optional: Integrate with Google Apps data in ways that would be most helpful for your users-- incorporate their Contacts into your UI, create Calendar appointments to remind users of important events, enable exporting of reports to Google Docs or create a Gmail gadget to accompany your app and make it even easier to access.

  4. Become a vendor in the Marketplace, create a listing, add your manifest, mark it installable, and test your end-to-end install flow

  5. Run through the pre-approval checklist to help avoid delays during the approval process.

  6. Launch your app and market it to users!

Become a Vendor

  1. On any page in the marketplace, scroll to the top, then click Sign In.

  2. Sign in:
    • Enter your Google account email and password
    • If you don't have a Google account, click Enter your email address to access the document.
      • Enter the entire address, for example, yourname@yourdomain.com.
      • Enter the password for that account on the next page.

  3. Your Vendor Profile opens.

  4. Enter all the required information for your vendor profile.

  5. Under Company logo, click Choose File to upload an image of your company logo.

  6. Under Vendor overview, enter a description of your business that you want customers to see.

  7. Click Save.

  8. Click Edit Company Details to edit your vendor profile.

Create Your Listing

  1. On any page in the marketplace, click Sign in.

  2. Enter your Google account email and password.   
    • If you don't have a Google account, click Enter your email address to access the document.
    • Enter the entire address, for example, yourname@yourdomain.com
    • Enter the password for that account on the next page.

  3. On any page in the marketplace, click My Vendor Profile at the top of the page.

  4. Your Vendor Profile opens.

  5. If you have not previously uploaded an app, click Create your first listing.
    If you have previously uploaded an app, click Create a new listing.

  6. Type:
    • Select Product if you are going to sell an app.
    • Select Professional Service if you are going to sell a service.
    • If you select Product and want to enable users to install your app with the "Add it now" feature, select the check box for My product may be directly installed into Google Apps domains.  Note your app must implement OpenID-bases single sign-on and additional fees will apply if you charge money for your app. 

  7. Category: Select the category of product or service that most closely matches your product or service.

  8. Name: Enter the name of your product or service.

  9. Summary Overview: Enter summary information for your product or service.

  10. Full Overview: Enter a detailed description of your product or service.

  11. Pricing Details: Enter the pricing for your product or service.

  12. Add benefit points / external links: Click to add bullet-point information about the key benefits of your product or service. You can also add links to product demos or trial versions, and to your home page.

  13. Add a screenshot / logo: Click to upload an image.

  14. Add screencast / video or success-story collateral: Click to add links to a product-related video and news stories or blog posts about your product or service.

  15. Add version information: Click to add version numbers and dependencies.

  16. Click Save and Preview.

  17. Click Edit this listing to change information.

Publish Your Listing

  1. When you are satisfied with the information you've provided, click I am ready! Submit this listing for approval.  Your listing will be reviewed by Google according to the listing approval policy -- please read it.

  2. If this is your first listing, log in to Google Checkout when prompted. 
    • There is a non-refundable $100 fee for your first listing. There is no charge for subsequent listings.  
    • Note: installable apps using the Marketplace's "Add it now" feature also pay a 20% recurring revenue share, as described in the Payment Policy.

  3. Once your listing has been approved, your product or service is visible in the marketplace.  If you receive an email from Google stating your listing has been unpublished and needs to be updated before it can be approved, please review the approval checklist and make the required changes before re-publishing.


Feature Requests
Have a suggestion on how to improve the Marketplace or need a missing feature or API?  Please post your suggestions to the Marketplace Product Ideas site.  You can also vote on features that have been suggested by other vendors and developers.

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